Forever Cult [f.l.t.r.: Aaron Snowdon (drums), Kieran Clark (vocals, guitar), Alex Greaves (bass)]
Scott Lewis, one of the founding members of the Leeds based independent label Clue Records, contacted me in early 2014 and wanted to arouse my interest to a band described best as a 3 piece alternative rock outfitcombiningheavy, dark grunge bits with vivacious, sassy instrumental hooks and catchy lyrics. Hailing from West Yorkshire and having released a debut EP ('Fuxx') in 2013, Forever Cult brings along a refreshing, energetic, yet also defined and fierce sound. A sound I was immediately hooked on - trapped in - whenlistening to the band's forthcoming single 'Suntrap' on Dr. Bones music show. I was lured and inclined to pay attention to these guys [Kieran Clark (vocals, guitar), Aaron Snowdon (drums), Alex Greaves (bass)], to grant their music (as it should become apparent, a deserved) spot oncarpe carmina. Now without further ado, spotlight on Forever Cult and their soon to be released single 'Suntrap' (mark Jan. 27th on your calendar, gents and ladies, the day the song gonna be introduced to a broad audience as part of Independent Venue Week 2014, the day the song gonna be available to purchase and download).
Kieran Clark, vocalist of Forever Cult
'I get so caught in the suntrap' - the marked and gloomily echoing vocals lure the listener into the song, with a resigned attitude to them, yet also with engrossing intensity. Accompanied by reserved but atmospheric and imbuing guitar riffs, which herald a subsequent spirited and feisty riffage throughout the course of the composition, 'Suntrap' is right at the outset presented in a winning, emphatic manner. Cadenced, hollow drum beats set in, the instrumental scenery is enriched and intensifies, as guitar riffs grow lighter and are more dashing, as the rhythm of the drums clears up and gains vigor and ease, whilst the vocal performance remains equally edgy and darkIt's at the chorus the anthem character of the song unmistakably manifests itself: the vocals bear more energy, rise up, almost rebel, the vocalist shows more involvement and passion. When accentuated, infectious riffs, a tense bass line and absorbing, vibrant drum beats are complemented by high-pitched and brisk backing vocals, Forever Cult has established a trenchant rhythm and melody that is easy to grasp. At this very point 'Suntrap' has not only revealed its absorbing but also its memorable imprint.
'I get so caught in the suntrap / I've been waiting to get back / I get so lost in the sunset, you know' - The vocals proceed being dim in resonance, resigned in timbre, nevertheless striking once more, and blend in subtly with a brief interlude of ambient and smooth instrumentation. A moment of silence is set up, in which the listener eagerly waits for an orotund, sweeping and gripping echo - and is anwered: the song's catchy chorus is strongly preluded with rousing drum and blurry bass melodies, with a synthesised seeming flarry and raspy guitar attribute.
'You know I go out most nights now / can't stand a witness / when I'm walking on egg shell, / I started smoking in the crush' - sonorous drum beats, fervent and audacious, melodious guitar riffs resonate and play into the dynamic, avid yet incisively raucous vocal performance. The listener witnesses a haunting, keen and melodious music finish, one that stirs and lingers.
'Suntrap' is a thrilling and infectious blend of rough, dominant grunge core and bold, audacious pop traits, catchy lyrical concept and vivacious yet deep, dark and sonorous sound. It's neither brit pop nor grunge, it's a slick and adept musical mixture, transcending genres and combining the best characteristics of both. With its mundane, mature yet also vehement sound, a tense and vivified listening atmosphere is created, an unaltered, true-to-life view is depicted: on a night out, at a pub, a boy is rejected by a girl due to his outward appearance. It doesn't have to be this specific scenario of rejection, of extraneousness forming in your mind whilst listening, yet it can't be denied that 'Suntrap' comes in as a bleak, cynical confession. A candid confession also that calls on the listener to seek for the depth behind the conformity and monotony in music, in life, and herein lies concurrently the stirring, revolting aspect, the punk attitude of Forever Cult's composition(s). It's in general an authentic approach to, a thought-provoking execution of music the band claims by taking upsetting scenes from real life and coming to terms with them musically. The harshness, sincerity, the immediacy of grunge and the blithe yet sometimes bittersweet nature of pop melodies eventually allies and paints a trenchant but mellow tonal picture, makes an unaltered and forthright musical statement. 'Suntrap' is exactly how music combining different genres should sound like: refreshing, bold and profound, what makes it so easy to be trapped in its sound, to be captured by it.
You can reach out to Forever Cult via
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... listen to the band's music on
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... find out more about Clue Records and some other musicians who have signed with them, here.