Shruti Hassan’s previous two Bollywood projects Luck and Dil Toh Bachcha Hai Ji didn’t do well at the box office. This will be her third Hindi film while it will be the debut movie of Girish.
Regarding the project, Prabhu Deva said: “It is as massy as Rowdy Rathore. That is the only language I know. It will be targeted at single theater audience. But, we will put some elements for the multiplex audience as well. We were thinking of a new girl. But, Shruti seems a better option. She has everything it takes.”