This is probably the coolest wine label ever. Although the imagery may turn some people away, those people are probably boring and don’t appreciate good wine anyway! Just saying.
Mash produced this intriguing labelling concept for Redheads Studio, wine producers from McLaren Vale, South Australia. The wine is non-vintage as it is a blend of wines from two different vintages. “Mash developed a concept to create a small pack containing missing and/or suppressed crime files implying the existence of the living dead in and around the vineyards. With use of disturbing illustrations and fascinating old photos on a toothy uncoated paper the concept was bought to life. A slip knot with old twine and a deep red wax dipped bottle went with the old crime file folder to create one of our favorite wine packaging pieces.”
I have not tasted the wine itself yet, but can only hope that it will wash up on Canadian shores sooner rather than later so that I get that opportunity!
Also, Follow Redheads Studio on Twitter: @RedheadsStudio