Their fall collection boats the softest of t-shirts, sweaters and hoodies that will surely become your second layer of skin because they're so comfortable; we believe you'll never take them off. The brand's message encourages you to enjoy everything about life, the simple things like the outdoors and what nature has to offer, the life-giving sun, and beauty of the sea, all while keeping you looking good.
Life is Good's rules to wearing their products are simple, mix them, match them, and make them what you want. Layer hoodies over t-shirts, dresses, and skirts, relax during the weekend in the most comfortable Loungewear, get fit and stay active in their yoga and fitness offerings. We had the pleasure of meeting the man behind the brand, John Jacobs, at the preview where told us the brand's philosophy - Life is Good is all about building meaningful, emotional connections, relies heavily on its community of optimists to build its brand, and considers children its inspiration. The brand has raised $11 million for kids in need through its The Life is Good Kids Foundation.
Check out some more looks from the collection, which are available for purchase now:
Life is Good products are sold by over 3,500 retailers nationwide and on Lifeisgood.com.