PhonePe Will Increase Google’s Tension, Will Soon Launch Its Own App Store!

Posted on the 25 April 2023 by Mayankgupta

PhonePe The app was competing with Google in the UPI payment market for the past several years. At the same time, now the PhonePe company is gradually expanding its reach in different sectors. Recently, PhonePe entered the e-commerce sector by launching the Pincode app, in which users can order goods online from their neighborhood shop. At the same time, now PhonePe is now planning to expand into another new sector. This new sector is going to increase the tension of Google once again. Yes, according to the latest leaked report, PhonePe is preparing to open its own native app store for Android users in India. Let’s know the details.

In the latest report of TechCrunch, it has been learned that PhonePe is going to launch its own app store in India soon. This information was received by the publication while reviewing the internal documents of the company. If the report is to be believed, then this app store will be designed keeping in mind the hyper-local customers.

Let us tell you, PhonePe had acquired app store maker Indus OS only last year. After this, now the company has started preparing to take this new big step. It is being said that the support of 12 languages ​​will be available to the users on this App Store. Apart from this, it will also have the facility of 24×7 live chat.

Google and Apple currently dominate the App Store

Talking about the present, at present only Apple and Google dominate the App Store sector. While Apple users get the facility to download apps on the App Store, Android users download apps from the Google Play Store. In such a situation, companies making apps have to depend only on these two platforms. On the other hand, if the PhonePe company really launches its native Play Store, then both Apple and Google companies are going to get a tough competition in the Indian market. Companies making apps will get a new platform in the market, which will put an end to the arbitrariness of Google and Apple.

PhonePe launches new Pincode app

PhonePe has recently entered the e-commerce sector. The country’s largest UPI platform has launched an e-commerce hyperlocal app named Pincode. This app of PhonePe will work on the Open Network for Digital Commerce (ONDC) framework. The hyperlocal e-commerce app currently delivers products across 6 main categories namely grocery, food, pharma, electronics, home decor and fashion.



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