Parachute Convertible Bags has been created to channel the spirit of eco-friendly shopping. Parachute uses eye-catching shapes and colors, featuring bold characters, strong prints, and lightweight material.
Keeping busy customers in mind, Parachute bags are portable and stylish. Each bag can be converted from one style to another. Perfect for traveling, it looks like a pouch one moment; pop it into your luggage and when it’s time to use, open it up and you’ve got an extra carry-on. The brand offers different bag designs for all walks of life.
Designs for women include shopping totes, ‘Mommy’ bags, tissue pouches and cosmetics bags. For children it is mostly school-related, featuring deliciously shaped backpacks (e.g. Empanada or Hamburger) and pencil cases. Men also have the option of using Parachute backpacks converted into messenger bags. The approximate average retail pricing for all categories are as follows: messenger bags (P1000), travel bags ($700), shopping totes (P300), backpacks (P200), tissue pouches (P100), cosmetic bags (P90), pencil cases (P80).
Parachute was launched in November of last year, available at department stores and kiosks nationwide, including provinces like Cebu and Cagayan de Oro. It aims to engage a customer base that aspires to be chic and versatile. Two differing personalities rolled into one. That is Parachute’s core.