Heading to Mobile World Congress and feeling a little lost? Check out the highlights of our mobile trends webinar to make sure you're up to date!
Our webinar featured mobile expert Thomas Husson, VP and Principal Analyst at Forrester Research, and Gonzague de la Tournelle, CEO of the mobile ad network Madvertise. We covered:
› Mobile trends in 2017 and beyond.
› What we could expect in terms of ad-blocking, new formats like video, and mobile web versus in-app opportunities.
› Best practices for embracing mobile advertising.
› How quickly the market will grow.
Curious? Download the key points!
Looking for more content to prep for Barcelona? Why not check out our mobile fact sheets?