I am just going to come out and say that I am completely inspired by Xanelé Puren's creative activism - and I am very honoured that she took the time to answer my many questions for the series. Enjoy!!!
About you Can you tell us a little bit about yourself (where you’re from, what you do, any fun details)? I'm a 26-year-old Capetonian. Mother to a very large and fluffy cat named Bob. Wife to Jeremy, who is not only my life partner, but my business partner as well. Together, Jeremy and I co-founded and run a “child centred” design company called See-Saw-Do Could you describe your journey to becoming an artist? I've always considered myself to be a “creative being”. My mother studied fine arts, so I guess it runs in the family. Illustration in children's books really made me aspire to want to be in the creative industry. I ended up studying Visual Communication Design at Stellenbosch University where I discovered that I have a great passion for illustration. Do you remember the first illustration you ever drew? I can't recall the very first picture I drew. I do however recall that I've always loved drawing. At 6 years of age, on my first day at pre-primary, I was extremely excited over my first drawing. I was busy drawing a horse and my picture covered the entire page. The teacher tapped me on the shoulder and told me not to cover the page and suggested that I use less colours, because it was taking too much time. I was quite set aback by that comment and that's probably why I have a vivid memory of what that particular drawing looked like. What do you do when you are not illustrating? See-Saw-Do, our design studio, requires a lot more from me than just illustration. We have to manage projects, do site visits and a whole bunch of other things required of us to make the business run smoothly and have a maximum impact on the children and communities we work in.
Fortunately, when you live in Cape Town there is always so much happening in the city (first thursdays, rooftop movie screenings, gallery openings etc). I love climbing Lion's Head, all the various hiking trails along Table Mountain. Cape Town has loads of food markets, my personal is the Oranjezicht City Farm Market. We're almost at that market every Saturday morning. On illustrating How did you become interested in illustrating, and particularly illustrating literature for children? Growing up, my mother used to expose us to many many illustrated story books. These books definitely cultivated an appreciation for illustration and stories. As mentioned in a previous answer, I discovered my true passion for illustration whilst at University. Our final year brief was "design to make a difference" and I decided to focus on designing for children. During that year I designed two books and we beautified 3 Early Childhood Development Centres with relevant educational murals. Currently, I don't focus solely on illustrating children's literature. The illustrations I currently produce are done for See-Saw-Do with the goal to enhance and beautify child environments. I do draw in my free-time as well and apart from designing three of my own books I’ve also illustrated a book for the Joy Bracelet initiative.
The JOY Book's vibrant and colourful illustrations by Xanale Puren.
What do you love the most about being an illustrator (and illustrating for children)? I love investing time and energy into beautifying spaces where children live, learn and play - whether it's through classroom upgrades, and makeovers, illustrations or through an illustrated mural. Being able to create something that will have a positive impact on a child, their play environment, their learning environment or their creativity is extremely rewarding. Your artwork has been described as having a “‘child-like’ playfulness”, where do you get your ideas for your drawings from? Sometimes I have to create illustrations according to a brief. In other cases, I have to come up with themes, design solutions. More often than not, the ideas flow onto paper quite effortlessly. I know that my past, present, the crazy information age that we live in obviously has an impact on the creative mind which in turn has an impact on one's work. Beyond illustrating for children’s literature, you are the co-founder of the social enterprise See-Saw-Do, could you tell us the story behind it? See-Saw-Do was born out of my final year studying Visual Communication Design at Stellenbosch University. Our brief was “design to make a difference” and I decided to focus my energy and creativity on designing for children. I ended up seeing a great need for beautification at local Early childhood development [ECD] centres as well as a need for educational books. During 2010 I designed 3 English/Xhosa work/image picture books and three relevant themed murals. I entered this idea for the Sappi Ideas that Matter competition and won a grant that funded printing 2000 of my books + running costs to re-paint more ECD centres. This grant gave me the confidence to pursue See-Saw-Do post graduation. My husband (who played a big role in the entire process up to this point) also decided to devote 100% of his time to make this initiative a success and we’ve been running for 4 years. See-Saw-Do has developed into a company that re-imagines and designsbeautiful, functional and relevant child environments. Our scope of work includes mural makeovers, spatial upgrades, and interior classroom makeovers.See-Saw-Do beautifies child environments through beautiful, bright relevant themed murals.
Image courtesy of Xanele Puren
See-Saw-Do's Interior Classroom Makeovers. Image courtesy of Xanele Puren
Interior of a Violence Prevention through Urban Upgrading (VPUU) bus.
Image courtesy of Xanele Puren
Books from Xanele's childhood. Image courtesy of Xanele Puren
How did you hear about the Golden Baobab Prize for Illustrators? I received a email that was sent out by the Golden Baobab to illustrators and writers who might be interested in participating. Could you tell us about the piece you submitted and the inspiration behind it? We had a very strict brief we had to use to base our illustrations on. Brief number one was "A boy and his little brother are lost in a big city market. The older boy is pulling his brother who is distracted by a chicken." Brief number two: "Jama only had 15 minutes to choose books before the library closed. He could see, out of the corner of his eye, the librarian's foot tapping nearby. But Jama needed to take books his father would believe he was interested in."Jama is late to borrow a book from the library. Image via Golden Baobab
What was your reaction to winning the inaugural prize? I was super surprised, super stoked and extremely happy! I definitely threw a few air punches! On Books and More What are you reading right now? “I am Malala: The girl who stood up for education and was shot by the Taliban” by Malala Yousafzai and “The minor adjustment beauty salon: The Nr1 ladies detective agency” by Alexander Mccall Smith, as well as “Parenting beyond pink and blue” by Christina Spears Brown. As an illustrator, have you ever judged a book by its cover? If so, what are some of your favourite book covers?