Kate Upton and bikinis, if that’s what you’re thinking it’s understandable. After all, she has been cover girl for the last two quickly sold-out Sports Illustrated Swimsuit Issues. But Kate isn’t showing off her curves right now, she’s showing off her hands in her new role as one of the faces of David Yurman Fall campaign. Clad in a ribbed turtleneck, the 21 year old beauty lounges on the sand, with her wrists wrapped in two of Yurman’s thick cable bangles. In another saucy shot she might or she might not be wearing anything other than a couple of the designer’s signature pinkie rings.
via Glamour
National Jeweler quotes Yurman as saying Upton has an “easy all-American warmth” in explaining why he chose her as one of the four models featured in his 2013 campaign, Beauty in Contrasts. meant to highlight the diversity Yurman is known for in his designs. he goes on to explain that the theme of the campaign is to highlight how “diverse elements coexist in a delicate balance”. This is played out not only in the pieces he has included in the campaign, but also in his choice of models.
While Upton represents the all-American type, French model Anais Mali, the daughter of an African mother and a Polish father is a global sophisticate. Dree Hemingway, great-granddaughter of Ernest Hemingway is meant to represent artistic refinement, while the fourth model, Romanian Catrinel Marlon, also a SI Swimsuit alumnae, is cloaked in an air of sensuous intrigue. In past years he has tapped models such as Kate Moss and Gisele Bundchen to be faces of Yurman.
David Yurman who started his eponymous brand in 1980 is known for using a cable design, inspired by his love of sculpture, in his gold and silver jewelry. This signature design is prominent in his elegant jewelry collections for both men and women, as well as his timepieces, money clips, and keychains. And now he’s expanded his offerings to fragrances and sunglasses. Sunglasses! Maybe Ms Upton can wear a pair for SI next year!