Juicy Couture Opens on Regent Street

Sadly, the first thing that comes to mind when I think of Juicy Couture is the unfortunate blue velour tracksuit I owned in my younger (and admittedly chav-ier) years. So when I heard about the launch of their brand new store on Regent Street, I thought I owed it to myself, and them to pop down and take a look at their latest collection. 
Tali Lennox opened store yesterday morning, alongside a barrage of male models who arrived atop pink Juicy mopeds, not your typical Tuesday morning! Tali was wearing a floral suit from their A/W12 Collection, a far cry from the tracksuit that lingers under my bed awaiting its time on eBay. 

I popped down to the evening shopping event, hosted by Grazia where I got an up close look at the rest of the collection and the new store, complete with iron lift and marble staircase. 


See more from the launch after the jump or shop the collection here



What do you make of the new store? Will you be paying a visit? 
Images Courtesy of SparkleStyle