IndiPR is the New Mantra from IndiBlogger for Press Releases

By Jaideep Khanduja @PebbleInWaters

IndiBlogger introduces the new age mantra IndiPR



IndiPR is an intelligent and automated process to help businesses



IndiPR.com from IndiBlogger is simple, precise and rigorous




IndiBlogger has recently launched IndiPR, a new mantra for the first order of business that is Press Release. It is an intelligently built, simple to use, automated process. It is a new age tool for the new and old age businesses. It adds value and intelligence in managing press releases to reach the right amount of relevant audience in a wider spectrum in a precise manner. IndiPR is a self-learning tool to act intelligently in both the directions in an automated manner where one end is the publishers/businesses/corporate and the other end is the right kind of audience to make it more effective and fruitful which is the core purpose of the business. The medium is IndiBlogger and the bloggers. This way it is going to help a lot of businesses, services, products and startups.

When a service or product goes live, there is a press release from the business which may also be termed as the first order of business. IndiPR helps these press releases to reach the relevant influencers who in turn publish it on their blog to target relevant readers. The Digital journey of a press release thus gets right direction with the right aim. Time is a greater factor in such kind of ecosystem. If a Press Release does not cover a large number of relevant targets it might lose its purpose. That is where IndiPR from IndiBlogger plays a major role.

IndiPR engine is simple to use yet rigorous in functioning. The cycle starts with a business submitting a latest press release to the Automated Influencer Targeting Engine (AITE). Once submitted it is open for top bloggers to apply. These bloggers are part of the IndiBlogger community and the newly designed AITE engine intelligently shortlists the relevant bloggers automatically while taking care of the relevant basis of their selection. These factors include a blogger’s rating, ranking, genre, relevance, and maturity of the blog.