Here are some easy ways to incorporate your Brand into your Contest
Optimize your contests by including your brand in interesting ways. This will boost the amount of people talking about your brand – as opposed to simply talking about the contest itself!
6 Tips:
- Let entrants decide on your next product, product line or marketing campaign via a Vote Contest.
- Have entrants caption a photo of one of your products in a Photo Caption Contest.
- Have entrants create boards on Pinterest that include their favorite items that you sell via a Pinterest Contest.
- Have entrants write an essay about how they use your products or why they like them so much via an Essay Contest.
- Have entrants enter a photo of themselves using your products or at your business.
- Make sure the Title of your Contest and the Contest Image incorporate your brand – as these are the things that will get shared and will be seen the most.
Examples of each tip:
Take a look at these contest examples to show business branding while engaging your fans.
1. Let entrants decide on your next product, product line or marketing campaign via a Vote Contest.
2. Have entrants caption a photo of one of your products in a Photo Caption Contest.
3. Have entrants create boards on Pinterest that include their favorite items that you sell.
4. Have entrants write an essay about how they use your products or why they like them so much.
5. Have entrants enter a photo of themselves using your products or at your business.
6. Make sure the Title of your Contest and the Contest Image incorporate your brand – as these are the things that will get shared and will be seen the most.
By following these tips you are on your way to brand awareness, successful campaigns and happy customers.
DO NOT: make users do something like post “I LOVE BRAND X” on their Facebook Wall – not only is this against Facebook’s Policy, it could potentially make your company appear annoying and cheap.
Check out “How 3rd Party Contest Apps Work on Your Facebook Page”