How to Be a Stylish Woman in Her Thirties

By Wardrobeoxygen


Years ago I wrote a piece on the Closet Cleanout for women over 30, and then an update on that post. Many complained that it was too extreme, dated, ridiculous, judgmental, whatever. Since writing that piece, style has changed a lot. To make this more timeless, I decided to focus less on the specifics and more on my eternal beliefs for being a stylish woman over 30:
1. Pack Away the Crazy Statement Necklaces. I know they’re fun, they’re cheap, they’re an easy way to add a pop of color to a simple knit. Thing is, they’re over, dunzo, passé and by wearing them you sacrifice your style.
The great thing with accessories, is that you can jump on a new trend bandwagon without breaking the bank. However, if you decide to go down the trendy accessory highway, you need to know when to get off. Pearls never go out of style, you can wear diamond (or CZ) studs every day of the year, but a lot of larger flashier pieces of jewelry go with the trends. If a Dannijo or J. Crew piece is being recreated in Claire’s or Charlotte Russe it’s time to let the trend go.  If you love big, flashy, and bold jewelry I can relate - shop craft festivals, Etsy, and shop on your travels to acquire a collection that is as unique as you and far more timeless.
2. Better No Boots than Cheap Boots. Seriously ladies, I know boots are expensive and I know how hard it is to find a pair when you have wide calves or narrow calves or wide feet or need orthotics or are very petite or very tall. I get it. And I get when you have that feeling of euphoria when a pair actually fits everywhere, you want to strut up and down the street and style every piece of clothing in your wardrobe around them.
The thing is, when the boots are cheap pleather or trying desperately to look like a designer version or is trying to distract the eye from shoddy construction with a pound of buckles and baubles… it doesn’t matter how well they fit. They look cheap and tacky, and they will ruin your style.
I have hard to fit legs, I understand the issues and the desire to have boots.  But if you can’t afford quality and style and fit in one pair… it’s better to go without any pairs. Save your money, you don’t need a closet of boots if you can find one pair that does it all.
3. Find a Tailor. You’re not an undergrad anymore, and it is not acceptable to have your blazer sleeves swallow your hands or have your trousers drag in puddles. For simple alterations like a pant hem, your nearby dry cleaner can usually do the job quite nicely and for a nice price. However, when it comes to tailoring suiting, preventing waist gap on trousers, or nipping in a dress I strongly suggest you visit Yelp or a nearby suiting or bridal boutique and get advice on a local reputable tailor or seamstress.
4. Invest in Your Edges. When you’re 30, you can still carry off a top from Forever 21, a pair of cheap jeans, a wacky thrift-store score. However, you are no longer a teenager or poor college student, and you need to take care of the edge details: hair, hands, bag, shoes.
When I was in college, I could go a year without a haircut. I’d often trim off split ends with a pair of cuticle scissors and had been known to sport a crazy cut or new color that I did in my bathroom at 3am. I could carry off crooked bangs or a botched dye job with some fun makeup, a couple barrettes, and confidence. The thing is, when you’re over 30, such things don’t look edgy, they look sloppy.
Take care of your hair; this doesn’t mean you need a $200+ salon visit every month, but get a proper cut, quality color (if applicable), and keep it maintained. If you keep slicking back your hair into a bun or ponytail it may be life telling you it’s time to hack it off and choose a lower-maintenance style. You can still be edgy and wacky and different, but do it with a bit of polish and more care.

5. Take care of your Hands. This is something I put off until the end of my 30s and I wish I hadn’t. If you’re a nail and cuticle biter like me, consider regular manicures, taking NAC (with your doctor’s approval), or even hypnosis to break the habit. If you work a lot with your hands, keep your nails short and your polish long-wearing or else naturally colored or buffed so chips aren’t as much of a factor. Moisturize regularly; hands show age and weather-related stress faster than any part of the body.
6. Purchase a Quality Bag. In my 20s I had a different purse for every day of the month. I’d buy one to go with a certain dress or pair of shoes, caring more about the fun than quality. The older you are, the cheaper that cheap bag will look. I don’t expect you to buy a Birkin, or even a bag with a designer name, but look for quality over trendiness or color.
Faux leather looks the fakest when on a bag; with all the stitching and angles the material catches the light and has more chance for stretching and tearing. If you don’t wish to carry a leather bag, consider a bag of a higher quality fabric or a durable material like microfiber. Avoid wacky glazes and finishes, too much bling, or obvious logos; even if you can afford the real deal logos always cheapen a look and they look dated far faster than plainer styles.
Once you have your bag, care for it. Use cuticle scissors to trim fraying straps, invest in a leather conditioner, stuff with paper and store in an old pillowcase when not in use, don’t overstuff it and when you get home, don’t hang it full from its straps (weakens the straps and alters the shape of the bag). Cobblers can perform repairs on handbags and even replace handles, zippers and re-dye exteriors.
7. Care for your Shoes. Be they from Prada or Payless, care for your shoes. Let a day go between wearings so they can air out and retain their shape. Get them reheeled and resoled when necessary. Polish to keep a nice shine. Consider commuter shoes to keep your best footwear protected from city streets. Don’t shop for trends but your actual lifestyle and needs, purchasing the best quality your wallet can justify. It’s better to have one great pair of well-maintained black pumps than a rainbow’s worth of heels.
8. Find a Cobbler. Speaking of shoes, a cobbler can be your best friend, right after your tailor. A cobbler can stretch too-tight shoes, add an elastic gusset in tall boots, reheel and resole years-old shoes to make them look brand new, and much much more. You’re old enough to start buying quality, and that means having a team who can protect your investment. it’s far easier to stomach a high price for a pair of boots when you know that for about $25 each fall you can have them looking brand new and prepared for the weather.
You’re old enough to care for your shoes, and you should. Unless you can afford to toss your footwear after each season (and if you can why the heck are you reading my blog?), it’s worth your time and money to baby them a bit. Let a professional help you extend the life and style of your footwear.
9. Get Professionally Fitted for a Bra. A professional bra fitting doesn’t mean the teenager working at Victoria’s Secret. Go to a higher-end department store’s lingerie department or a bra boutique and get sized. Invest in bras that better the bust you have; no matter your size a proper bra can enlarge, reduce, lift, separate, and make all your clothes fit better. Get measured once a year; your body changes with age, exercise, weight, and life experiences.
While we’re discussing bras, care for them properly. If you must machine wash them, do it on the gentle cycle in a lingerie bag. Always line dry, bras should never go in the dryer. Replace when they get stretched out, and be sure to own more than one so you can let them rest between wears (extends the life of the bras).

10. Wash your Face. Wash your face every evening. Seriously, it’s worth it. If you’re too tired or drunk or whatever to accomplish this, put a packet of facial cleansing cloths on your nightstand so you can swipe with your eyes already closed. You’re at the age where things like clean and moisturized skin now can drastically affect how your face looks in a decade. Along with this…
11. Moisturize. Moisturize your face. Moisturize your body. Apply hand cream on a regular basis. Use conditioner. Baby your body; as I mentioned above you’re at the age where what you do now may not seem important but it will affect how you look in ten years. Your 40-something self will thank you.
12. Wear Sunscreen. I spent my college years in a tanning bed, and my post-college summers baking on the shores of Dewey Beach. I was tan and felt I looked healthy and hot with a glow to my skin. And then at 29 I acquired my first age spot. A decade later, I have wrinkles and stretch marks in unfortunate locations and dark spots on my face, chest, and legs. I feel extremely lucky that I haven’t gotten melanoma from my bad habits.
It doesn’t matter your skin color, your ethnicity, or if it’s cloudy… wear sunscreen. Not only will it help prevent skin cancer, it will keep your skin looking younger, softer, and healthier far far longer. Learn from my mistakes.

Do you have any advice for women who have reached their Thirties?