What's the point of all the work it takes to write outstanding content when no one sees it? After devoting all the time and effort creating a blog post, you need people to read it. The question is how to attract more readers to your blog? The answer is simple my friend. Get more people sharing your content and the traffic will come!
Traffic through Social Sharing Pays
When you get social shares you’ll receive more traffic to your blog site. This is why building a presences and establishing relationships via social media is so important. Okay, it’s a nice boost to the ego to receive traffic but what we are all really after is marketing our goods and services. The more active you are on social media the more people will see and share your content.
More traffic means a chance to grow your list of subscribers. Your list is a vital link to a warm audience that is more inclined to need your products and services. Healthy traffic will get you more interviews, guest blogging invitations, and exposure to new fans that are possibly your ideal clients.
When people share your content their friends and followers are exposed to your business. A bit of the trust is also passed on to you and your business. This builds credibility with new people. Nice, huh?
How to Get More Shares
Make your content simple to read and useful as possible to up your engagement. The easy of reading and the enjoyment of your content are both important factors in getting the share.
Make your Content easy to Read
• Using a good font with a nice size
• short paragraphs
• Bullet points (like these!)
• graphics
Create Content that People Enjoy
• It should add value to the reader
• Be thought provoking
• Inspire people
• offer solutions to pain points
• useful information
• Be unique
• Human factor or written for people not search engines
Build Relationships
Make a point to build relationships with other bloggers in similar niches. Share their content, comment on their posts, and re-tweet them. This will help you to engage with them and soon they will be sharing your content as well. I have landed business from a simple reply on Twitter and gained valuable friendship. You will not only get a great feeling from freely giving to others but the gift will come back to you! Never share with an expectation of the favor being returned. Just know that it’s a benefit that often happens as a result of goodwill. Social media is amazing like that.
There is no Harm Asking!
Ask. There's no shame in asking, just no begging. Share your content and asking for a retweet or like now and then will gets you results. Harassing people for them will get you ignored or worst unfollowed!
Asking your friends or list subscribers to share your content is okay too. Again, ask and thank them when they do but never complain or nag them if they don’t.
How to attract readers to your blog in a few simple steps
Remember to make your content easy to read and the tools to share it easy to use! Share others content and they will most likely start sharing yours as well! You can get a whole lot of new traffic by making your content interesting and appealing to share. Yes, more share will give you more readers viewing your blog. Just follow these simple strategies and your shares will increase and the traffic will follow!
It’s your turn to ask a question or share a tip for getting more shares and traffic to your blog. Leave a comment with a question or tip below!