Remember that scene in It’s a Wonderful Life after Clarence and George get booted out of Nick’s bar where Nick is giving out wings by opening and closing his cash register? Happily, you can do the same thing!
If you visit http://www.legosantayoda.com, you can be one of 1,000,000 people who can get a toy to Toys for Tots just by sending an e-greeting!
Another way to help is by going to Lexus’ Facebook page and sharing a “big red ribbon”. For the first 20,000 people to do this, Lexus will donate $5 to Toys for Tots.
Yet another way to give a “free” donation to Toys for Tots is to enter a UPC code from a specially marked package of International Delight, Silk, Land O Lakes, or Horizon Organic milk or cream at http://www.shareyourdelight.com/.
Of course, the truth is any of these “free” ways of donating is just as much a PR stunt for the company. Not that that’s a bad thing–anything that brings money and attention to great causes like Toys for Tots is a good thing. But remember that the most important thing is for you to donate directly to the cause. In the case of Toys for Tots, that means donating a brand new unwrapped toy at a toy drop-off, or donating directly to them. That way, you’ll be sure that this Christmas, children who live in poverty who otherwise would have nothing under their tree can be thrilled with a brand new toy.