The term ‘Only in Soho’ started off as an in-house expression between TeamFP, which was used regularly to describe the various strange ‘goings on’ in the area, it’s now become their house hold slogan. They wanted to somehow incorporate this into a future collaboration, so when Saucony approached them they decided to use their place of residence as inspiration!
The Footpatrol x Saucony Shadow 6000 'Only in Soho' drops next week on May 3rd. Follow them on twitter here for the latest news on the release.