Emma Hall, London editor of US magazine Advertising Age, contacted me to ask for a quote and – trying not to be insulting but failing, I think – I obliged and have been quoted in her article here:
Even P&G’s Fairy Dishwashing Liquid Is Part of U.K. Royal Wedding
Personally I won’t be buying a bottle. I will be looking for it to see how it’s priced though! Emma’s article is an entertaining read. I’d recommend it. You’ll enjoy the bit about Crown Jewels’ royal wedding condoms, I’m sure!
http://adage.com/globalnews/article?article_id=148921
So let me know your thoughts. Royal Fairy Liquid: friendly and harmless or mildly sinister?