Facebook reported 40% of dating application users from the U.S. are not happy with the user experience, and Facebook own Dating will completely change the game.
Dating is not any extra application you need to install, it is directly integrated with Facebook application people are already using.
Instagram Integration
In Dating, users are able to integrate their Instagram posts and add followers to their ‘Secret Crush’ list as well as Facebook friends.
People in the Secret Crush list will have no clue that you have added them to your list, until and unless they add you in their list too.
If that happens both of you will get a notification that you are matched.
How It Works
If you do not want to add people to your crush list, there is another way to find the love of your life.
Facebook Dating will automatically suggest users on the Dating section whom you may like.
This list strictly does not include those who are already in your friend list.
Your preferences, interests, and other things you do on Facebook will take part to suggest you those people you might want to hang out with.
Facebook Dating lives in a completely separate tab which you can opt-in only if you want to.
You will have a separate profile than your main Facebook profile and people already in your friend list will have no clue if you have opted-in or out of Dating.
As it is a brand new service, Dating tab will not include any advertisements and the service is also completely free.
Other than the United States, Dating is available in Argentina, Brazil, Canada, Philippines, Singapore to name a few and will be launched in Europe in 2020.
The company has not mentioned how many people have already opted in but it is a matter of time to understand how people see the Dating option in Facebook after the privacy concerns.