DotHIV Launching With A Social Purpose & a $200 Price Tag On Thursday

Posted on the 25 August 2014 by Worldwide @thedomains

The .Hiv registry sent us this information on the launch of the new gTLD .Hiv

The domain is not being offered by some of the bigger registrars and is priced around between $196 and $230 a year at some of the registrars I checked, although a portion of the price is being given to HIV and AIDS charities.

Here are some of the registrars that you can register a .HIV domain name at:

NetNames.com
Marcaria
Safe names
Markmonitor
Blacknight
101domain
Moniker.com
Tucows
United Domains
Epag
Key Systems
1 and 1
Internetx
Hostserver
Lexsynergy
Gandi
Ladasdomains
Name.com
Eurodns

Here is the information we received today from the registry:

“The launch of dozens of new gTLDs has seen a range of business plans and aims.

One that is quite unique is dotHIV, which has the launch of its General Availability on Tuesday 26 August at 14:00 UTC.

Every .hiv domain name registered and every .hiv website visited will see a part of the registration fee going towards raising awareness and funds for projects around the world working to prevent the transmission of HIV and end AIDS.

“Imagine simply using .HIV as you use .COM. Each time you visit website.HIV, buy a ticket on movies.HIV, or shop at store.HIV, a small donation would reach HIV and AIDS projects,” said Carolin Silbernagl, co-founder of dotHIV and CEO of the TLD dotHIV Registry.

The unique, inbuilt micro-donation capability is the main innovation of .hiv domain names.

Every time a user clicks on a .hiv website, dotHIV donates 0.1¢ and thus releases funds to help support HIV projects across the globe.

These micro-donations do not come at further expense to the user or the website owner.

For brands, the easiest way to use a .hiv domain name is to simply redirect visitors from website.hiv to their standard .com homepage.

No need to run an extra website, the content remains the same, only now it has a social benefit.

This “Digital Red Ribbon” not only helps generate web traffic but shows social responsibility as well as commitment to digital innovation. And it involves the website visitors:

Every click on a .hiv domain is doing good.

“Beginning today we will stand with other TLDs like .com and .org.

It will now be possible to click on .hiv addresses like amazon.hiv, gmhc.hiv and sport.hiv and make a difference in the fight against AIDS,” says Carolin Silbernagl, co-founder and CEO of the dotHIV Registry. “A .hiv address is available for a starting price of $17 a month. This is not simply the right thing to do, it is a good investment as the money flows to projects that provide access to HIV medicaments. .hiv addresses save lives,” continues Silbernagl.

“Worldwide, approximately 35 million people are living with HIV. Worldwide, 2.5 billion people use the Internet – .hiv unites them all. “Companies and organisations over the world can use .hiv as their ‘Digital Red Ribbon,’ as a symbol of solidarity and one that contributes to organisations helping people living with HIV,” says Ina von Rosenstiel, Managing Director of the dotHIV charitable association.

The website for the initiative is click4life.hiv and below is more information and an FAQ about dotHIV.

Money raised through registrations and website clicks will support innovative projects that commit themselves to better access to life saving treatment and to projects that use new digital technologies for their work with HIV and AIDS. The focus is on small, community-based organisations. Local initiatives know best what the needs of their populations are but often lack the resources to do what they need to as effectively as possible. Initial projects are organisations in Rwanda, United States, Turkey and South Africa.

In future, HIV and AIDS organisations worldwide can apply for funds from dotHIV on a regular basis, which will then be voted for by the Internet community at click4life.hiv””

We have also written about .HIV before and you can check them out here, here, here, here and here

http://www.thedomains.com/2013/07/10/key-systems-to-offer-hiv-domain-at-below-cost-to-its-customers-free-to-some-orgs/

http://www.thedomains.com/2012/11/28/sedo-announces-first-new-gtld-client-hiv/