Craze is excited to announce the launch of its online fashion shopping website on 17th July, 2013. The new platform dedicated to independent fashion will showcase the best of independent designers all over the world. To celebrate the launch, Craze is hosting a party on Thursday 18th July, 2013 at 7pm at Chilli White club, Leeds.
Craze aims to champion independent design and enable fashion lovers to discover and shop unique emerging brands. Craze curates original contemporary fashion in its online pop-up shop, where only a few designers are exhibited at a time and the products are offered at exclusive prices. Craze is a one-stop destination to discover, shop and have fun.
Craze is launching with its already established social media following and the partnership built with more than 50 designers promises to offer unique shopping experience. Craze has built the technology over the past 6 months with fully integrated social sharing features that are engaging and fun.
On 18h July, 2013 Craze will present their business to the press, bloggers and the shoppers at their launch event at Chilli White club, Leeds. At the event, a range of designers that will be promoted on Craze website be exhibited at a fashion show. Music acts from talented local bands will provide entertainment on the evening.
Yuvaraj Eswaran, founder and CEO of Craze says “Craze is an innovative business and not just another fashion website. We are here to bridge the gap between independent designers and consumers. Our business revolves around building a meaningful fashion community by partnering with fashion influencers and helping consumers to easily express their fashion identity. We are developing many first of its kind tools that will be unleashed over the next 18 month period. It will hugely benefit our design partners and offer an unrivalled experience to fashion shoppers”.
Visit www.thecraze.eventbrite.com to book free tickets to the Craze launch party. For more details, email [email protected]