At first I was having trouble creating “corporate looking” pieces that fit our clients business. My boss really helped me out and pointed me in the right direction. I learned it is important to focus on flowers with a gentle sent not a potent one to keep it from over powering an area. Flowers help set the mood in a room, keeping the floral message in the office appropriate is a pivotal aspect of a florist.
When I was making the floral arrangements for the reception areas I had to keep in mind that they will be see by everyone and be entertaining employees and clients. Keeping my audience in mind is something I learned to be very valuate when designing.
Now that I understand how to create visually appealing professional pieces, I think that an effective arrangement can really add to the tone of the office and create a welcoming and positive environment.
Nothing creates a positive impression like fresh flower arrangements in a corporate environment. After talking to the client and my boss, I think that the flowers are an extension of the business and the branding. Subconsciously, when I walk into an office if there are fresh flowers I immediately feel at ease.
I enjoyed taking my floral arrangements down a different path. I liked creating corporate pieces but I think I like weddings and other events better!
Until next time,
Nancy