Capcom CEO Kenzo Tsujimoto has pledged to hire 100 new software developers a year, as part of a five-year recruitment plan to strengthen the business and grab new creative opportunities.
In an investor note, Tsujimoto began by praising the runaway success of Monster Hunter 4 in Japan, but conceded that other areas of the business have been weak, particularly the firm’s mobile content business.
He laid out Capcom’s stall for 2014 by announcing the integration of the company’s global operations and sales departments, and to improve the marketing and success of downloadable content, mobile content, online presence and brands.
Tsujimoto explained, “I believe that we have largely completed the framework needed for re-examining development operations and reinforcing marketing strategies. Our next objective is to provide to as many people as possible a variety of products that take full advantage of Capcom’s vast amount of content.”
“I want to build a development framework that can put the right people in the right places,” he stressed, “This process will reflect an understanding of what consumers want and what types of products have become hits. From now on, I plan to hire at least 100 software developers every year to give us an even more powerful development workforce. Furthermore, I want to establish clear targets for these developers so they can help make Capcom even stronger.”
He closed, “I strongly believe that all of Capcom’s stakeholders have much to look forward to as we continue to leverage our resources to create new and exciting ideas and values.”