With the London Olympics coming up soon (July to be precise) it is no wonder that British Vogue used said event to be the main focus in their June issue. With the Olympics and Paralympic games being held in London this year, there was no better reason than this to feature all that Britain had to offer in a feature named "London Pride": from the comical David Walliams to cover star Kate Moss, Sir Ian McKellen, Alexa Chung, Dame Vivienne Westwood, Agyness Deyn, Katy B, Cara Delevigne, The XX, Rosie Huntington-Whiteley, Pixie Geldof and many more. It really is a great feeling to be part of the UK when such a major event is happening right on our doorstep - although, I don't think I'd like to be traveling in London whilst the games are on mind you.
Out of all the features in Vogue this month, my favorite would have to be the portrayal of sports through fashion in "Paper Plates". We really do have to give our thanks to Coco Chanel when she showed the world that sport could be worn and portrayed in a fashionable way back in her prime.
Images taken by myself from a copy of Vogue UK June 2012
I always love seeing features in magazines where they take something not necessarily related to fashion and completely change it through clothes and styling to make it appear lavish and avant-gard. Kudos to Shona Heath for creating such a spectacular set design and Tim Gutt for his photography for British Vogue.
What do you think of this take on the Olympics? Do you like the feature?