A Day at Scarlett and Jo

By Boo_brown

Last Saturday I spent an amazing day at Scarlett and Jo headquarters, modelling the A/W and S/S collections for the new Scarlett and Jo website.

I wasn't alone in this, in fact, there was about 25 girls, ranging from a size 16 up to a 32, which was just incredible. Gifi (the man behind Scarlett and Jo) has a great vision for the new website, and wants you to be able to see the clothes on several sizes, so you can see what it would look like on someone with a body like yours. Therefore most outfits were modelling by two different people, one under a size 18, the other, over a 24.

This was my favorite outfit of the day, and is part of the lollidot collection that should be available soon. Sadly a lot of the outfits are under wraps and can't be shown yet, but i promise you are going to love the new collections and there really is something for everyone.


My hair and make up looked amazing, so thanks to the MUA's who managed to make my tired face look pretty fantastic.

How many people can you fit into a selfie? It would appear many if you have a selfie stick. We took to the street outside the office to get some group photos and ended up taking over the road and marching up and down in, which must have been something to behold to all the people around.

In the afternoon we filmed the Scarlett and Jo chat show, which was hosted by Georgina. I make a little appearance in a beautiful 40's tea dress, so keep your eyes peeled.

Finally the day came to an end, And what an amazing day it was. Gifi (in the middle, surrounded by his bevy of beauties) has such passion for the brand, and really listens to what we want and is willing to take on feedback and be proactive with it. He also believes we should look beautiful no matter what and is making amazing clothes to help achieve that.