Every blogger trying to analyze their website’s search metrics and optimize their website’s performance definitely knows Semrush is a paid SEO tool. But less known is that it also helps bloggers to learn SEO through its online courses. Semrush courses are bounded around SEO, Content Marketing, PPC, and SMM.
Semrush courses are not meant towards driving enrollments and getting more leads to their SEO tool. Meaning, it is complete guidance towards learning the intrigues of SEO.
With that said, anyone willing to spend their time and willing to go through the Semrush courses has an opportunity to end as an SEO Master.
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How Semrush Courses Are Designed?
Semrush courses are designed with video tutorials and reading materials. And to test how well you have absorbed and understood, you will have to take up the quiz.
When you have the necessary knowledge to take up and pass the exam at the end of the course, you will be certified by Semrush, something like this.
And all these Semrush courses and completely free to enroll in and get certified. So, that you can spend your money on marketing later.
Best Semrush Courses for SEO
Not to build up too much hype, I have compiled a list of 9 Semrush courses handpicked for you to learn and unlearn SEO.
Let’s look at them one by one.
1) SEO Fundamentals Course with Greg Gifford
Let me start with the fundamentals of SEO. The course has got 8 modules, and Greg Gifford will take you through it. The modules include,
- Search Engine Basics
- Technical SEO
- Link signals
- On-Page Signals
- SEO for mobile
- Other Ranking signals
- Internal SEO
- Local SEO.
What will you get out of this course?
At the end of this course, you will know what SEO is and its different components. You will better understand how to do SEO and use it to drive traffic to your website. Anyone will be able to brush up on the Basics of SEO with this course.
Course Details:
- Contents: 8 modules, 31 lessons
- Duration: 4 hours
- Certification: Yes
- Price: Free
$This is an affiliate link
2) Technical SEO With Bastian Grimm
The last course was just an introduction to Technical SEO. The current course will delve into the specifics of Technical SEO.
Bastian Grimm will take you through 8 modules,
- Internal Linking
- Crawling and Indexation: Best practices for Controlling Web Crawlers
- Advanced Crawling and Indexation
- HTTP Response Codes
- Log Files
- International SEO
- Web Performance
- And Technology that Google uses to understand your website data (Structured Data, AMP, Javascript SEO, Mobile-first Indexing, etc.)
What will you get out of this course?
By completing this free technical SEO course, you would have familiarized yourself with Technical SEO. And would have a better knowledge of specific technical SEO topics.
Course Details:
- Contents: 8 modules, 34 lessons
- Duration: 5 hours
- Certification: Yes
- Price: Free
Enroll Free SEO Course
$This is an affiliate link
Recommended Read: Best SEO Tool of 2021: Semrush vs SimilarWeb?
3) Keyword Research Course With Greg Gifford
With more than 200+ Ranking Signals, Keyword Research is the base. Without proper keyword research, no matter how many articles you write and build links is of no use. When no one is searching for a particular query, and you have created a masterpiece in it, then what’s the point?
In this course, Greg Gifford will teach you,
- The basics of Keyword REsearch
- Understanding the Business
- Query indents
- Creating a list of keywords to target
- Using Semrush Keyword Research Tools
- Using Google Analytics to find ‘not provided’ Keyword
- Create optimized Content using Researched Keywords.
What will you get out of this course?
Completing this free Keyword Research course, you will be able to perform Keyword Research on your own. If you are brushing up with Keyword Researching techniques, then this course will be of great use.
Course Details:
- Contents: 8 lessons
- Duration: 1 hour
- Certification: Yes
- Price: Free
Enroll Free SEO Course
$This is an affiliate link
4) Competitive Analysis and Keyword Research Course
When the earlier course took you through different aspects of Keyword Research, the current course will in-depth on Competitive Analysis and Keyword Research.
The module on Competitive Analysis will teach you how to understand your competitors, the strengths and weaknesses of their Keywords profile, and their content strategy.
Topics covered:
- Market Research and Benchmarking
- Organic Research
- Gap Analysis
- Content Benchmarkting
And the subsequent module on Keyword Research will guide you on finding valuable Keywords to boost your SEO and outrank Competitors.
Topics covered:
- Researching Keywords
- The solution to finding ‘Not provided’ Keywords
That look’s like a complete Masterplan, right?
What will you get out of this course?
Completing this course, you will be able to perform Competitive Research and Keyword Analysis on your own. You will know how to use the Semrush suite to save time and effort.
Course Details:
- Contents: 2 modules, 7 lessons
- Duration: 1 hour
- Certification: Yes
- Price: Free
Enroll Free SEO Course
$This is an affiliate link
5) Backlink Management Course With Greg Gifford
When Keyword Research was the base of SEO, backlinks are the pillars of SEO. Often beginner bloggers complain that they find it difficult to build links to their website. Building links is an art and needs to be practiced regularly.
During this course, Greg will take you through
- Backlink management basics
- Types of links
- Link Research
- Finding competitor Backlinks
- Penalty Recovery
- Link Building Strategies
- Link Building Campaign
What will you get out of this course?
Be it an advanced Marketer or beginner blogger, anyone would improve their skills and knowledge on link building with this course. Upon completion of this free backlink management course, you will be able to perform day-to-day link building for your website on your own.
Course Details:
- Contents: 7 lessons
- Duration: 1 hour
- Certification: Yes
- Price: Free
Enroll Free SEO Course
$This is an affiliate link
6) Link Building Course
As I mentioned earlier, link building itself has got so many techniques. And so, the course is wholly dedicated to building backlinks through various methods.
The modules are focused on
- Backlink Research & Bulk Backlink Analysis
- Avoiding Google Penalties
- Internal Linking
- Building Links
- Backlink Gap Analysis
What will you get out of this course?
Upon completion of this free link building course, you will know the different methods of link building. You will be able to understand how to use various tools to build backlinks.
Course Details:
- Contents: 5 lessons
- Duration: 1 hour
- Certification: Yes
- Price: Free
Enroll Free SEO Course
$This is an affiliate link
7) On-Page and Technical SEO
From time to time, the On-Page SEO signals will keep varying. Understanding the basics of On-Page SEO is essential. Identifying On-Page SEO errors itself a skill. You will need various tools to identify them.
The Technical SEO module will teach how to do an SEO Audit and understanding various issues (like HTTPS issues, Crawalability Issues, etc.) by analyzing Log files.
A module on On-Page SEO signals will guide creating SEO-friendly content, add positive On-Page signals, and eliminate those On-Page errors.
What will you get out of this course?
At the end of this course, you will know how to optimize your content for Technical SEO and On-Page SEO, which are needed to boost your SERP.
Course Details:
- Contents: 2 modules, 7 lessons
- Duration: 1 hour
- Certification: Yes
- Price: Free
Enroll Free SEO Course
$This is an affiliate link
8) Rank Tracking Course
After implementing all your SEO campaigns, you need to keep track of their performance. Tracking your Keyword positions, comparing with your competitors, and finding new competitors and the scope of the Rank Tracking module.
Being alert is very important in SEO. Because you never know what the next step of Google would be. So, the last lesson on the course will guide you on staying updated with the latest Google updates and their effects on SERP so that you can be quick enough to adjust your SEO strategy accordingly.
What will you get out of this course?
At the end of this course, you will know how to evaluate a website’s performance based on Keyword ranking and search engine visibility.
Course Details:
- Contents: 2 lessons
- Duration: 30 minutes
- Certification: Yes
- Price: Free
Enroll Free SEO Course
$This is an affiliate link
9) Mobile, International, and Local SEO Course
SEO is not a one-way track leading you straight to the destination. It is like a football ground. You will have to move in different directions to attain your final destination.
As our target audience changes, so make our SEO efforts too. And to sync our SEO efforts with your audience’s necessity, you will need a deeper understanding of
- Mobile SEO
- International SEO
- Local SEO.
The Mobile SEO module will take you through mobile databases, website speed, AMP checks, optimizing your content for voice search, SERP Features, and featured snippets.
And the following International SEO module will Hreflang validation and other tricks and tips to suit your content to a specific location and language without facing any struggles using Semrush.
The last module on Local SEO will teach you to keep your website healthy, tracking down your local competition, and optimizing your content for local SEO.
Course Details:
- Contents: 3 modules, 8 lessons
- Duration: 1 hour
- Certification: Yes
- Price: Free
Enroll Free SEO Course
$This is an affiliate link
Related Read: 7 Semrush Updates From 2020 You Need To Check (Explained)
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Wrapping Up
Semrush has got around 18 courses. But, I have handpicked these 9 Semrush courses and arranged them in a sequence so that you don’t find any difficulty while learning.
I hope you will have a great time learning SEO. And do share your feedback on these courses with me in the comments section.
Sharing is caring. So, share this article with your friends and care to equip them with SEO knowledge to outrank competitors.
For more Semrush Resources,
- 7 Amazing Semrush Tools you can use for earning passive income
- Semrush Free Trial: Get Semrush Pro account for 7 Days
- How to use Semrush Organic Research Tool to boost traffic?
- 101 Best Semrush Features that competitor SEO Tools cannot offer
- Semrush Affiliate Program Review: Best Affiliate Program for Lifetime
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