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Why Having a Mobile-Friendly Website is Important for Business?

Posted on the 23 December 2018 by Mujji Seo @MujjiSEODubai

In this World of technological advancement where continuous changes in technology make difficult to gaining access to information. And the website design & development industry has taken by a storm from this unstoppable desire of new innovation. After the rise of mobile technologies, people started using smartphone, tablet and other devices.

Advancement in mobile technology has made this device a permanent part of our daily lives. According to some recent studies, the average time spent by people on using mobile was a minimum of 3 hours our day.

This huge development in mobile technology opens a new challenge and huge responsibilities for website design companies to build websites that can be reachable from any smartphone or devices.

A responsive mobile-friendly website design assures that an immediate approach to the user’s required info is available regardless of his devices. 

Benefits of Mobile-Friendly Website for Business

There are many ways a creatively build mobile-friendly website can help business to achieve their goals.

More Website Traffic then Ever

The fastest growing use of mobile devices is opening new opportunities for business to attract more customers online by providing them with a mobile-friendly website design experience.  Google also prefer mobile-friendly website and indexing mobile-friendly website first.

If your website is not mobile-friendly than it likely to show on top of the Google and other search engines.  Regardless of how well written your content is from your competitors, your competitor can leave you far behind by having a mobile-optimized website.

So, it is important to have a mobile-friendly website so you can not only beat your competitors but also get huge online website traffic. 

Increase in User-Experience

UX (User-experience) is a crucial part of the success of any website design, especially in mobile-friendly e commerce web development & design. A site with well-ordered navigation, easily available site from any devices can help you to improve your user experience.

User experience is an important part of the design for both desktop & mobile site design. Mobile-friendly site not only increases your site’s user experience but also help improve your local SEO Dubai ranking.

More Qualified Leads

As you already know a mobile-friendly site will benefit you with an increase in web traffic and higher user experience and these benefits will provide your business a great opportunity to engage with more visitors. The more visitors coming towards your website the more qualified leads your business will get.

Majority of user search online their required services and products. And if you don’t provide them with a mobile-friendly site that allows them to get their desired product easily, then you will not only lose your potential customers but you will also lose existing clients.

So, it’s important to have a mobile-friendly website to get more website traffic, get leads and increase ROI to skyrocket your business. 

Boost Customer’s Trustworthiness

If you build a mobile-friendly website for your customers instead of your brand than it will help you to get more user trustworthiness & loyalty.

A user will recognize your effort by seeing smooth navigation, user-friendly design, and well-written content and it will help you boost your reputation, create brand authority and improve your brand visibility.


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