Lifestyle Magazine

Rug Love…. (And a Little Tour of My Living Room)

By Theutterblog @utterlywow

Since moving in to our new home back in May, I’ve been lusting after a Berber-style rug for my living room. Berber rugs, souk rugs, Beni Ourain or Moroccan rugs; whatever you call them these shaggy, modern-bohemian must-haves have been popping up all over Pinterest and interior blogs for some time now. A sheep I may be, but as I like to imagine I’m a cool, modern bohemian living in California as opposed to a fairly normal suburban girl living a couple of miles from the Dartford tunnel, and as I have a major girl crush on interior style icon Emily Henderson, my desire to have a Berber-style rug adorn my living room floor had become almost obsession-like.

This is Emily Henderson's living room. Isn't it beautiful?

This is Emily Henderson’s living room. Isn’t it beautiful?

Sadly, they’re not the most affordable kind of rug to set your heart on. Particularly if it’s a genuine vintage hand-made-by-a-tribe-in-North-Africa kind of rug that you’re after. These bad boys could set you back anything from £500 to £1500 for a particularly large one like the beauty in the picture above. And I had a budget of £300 max.

I spent months looking for the right one. From high street shops such as John Lewis and West Elm (too expensive), to online interior havens Cox & Cox and Rockett St George (too expensive), to the Turkish and North African sellers on Etsy (way too expensive)- there are lots and lots of Berber-style rugs out there, I just couldn’t bear to part with £500+ which is what I needed to spend for a 5′ x 8′ rug, the minimum size I was looking for.

My search eventually led me to, a US retail site selling everything from furniture to jewelry and watches. Oh and Moroccan-style rugs. Lots in fact- particularly of the large diamond trellis design I was after. I can’t recommend this site enough. Not only is the layout and navigation brilliant, but nearly all the products are reviewed (thank the Lord for reviewers!) and the total price including taxes, duty and shipping is all calculated at checkout. £151.84 this bad boy cost me, and it arrived within 7 days.

Wanna see my rug?


Now the reason it was such a ruddy bargain is because it’s not wool. Nor, I doubt, is it hand-made by a tribe in North Africa. The synthetic fibres do have a slight sheen to them (as mentioned by a couple of reviewers), but my-oh-my is it soft. And the best thing about it is that it doesn’t shed. AT ALL. Oh, and it’s flippin’ beautiful. Want a couple more gratuitous rug/living room shots?


Look at me with my freshly-plumped cushions and interior design books casually hanging out on the coffee table. Emily Henderson eat your heart out… *Has coughing fit from snorting too hard*.

With the addition of my absolute babe of a rug, our living room is seemingly complete. What I’m not showing you, of course, is the view from the sofas which is embarrassingly BLAH.


Urgh. Hello television and empty beige walls. We are yet to paint this room and whilst it will stay light I would like to go a bit brighter I think; a warm white perhaps. It’s only a small room, and whilst I love drawing the curtains and lighting the candles at night (the addition of the rug makes it feel super-cosy), white walls will make the room feel bigger and let the various pops of color sing throughout the day.

So what else remains on my shopping list for this room? Well I’m after some sort of sculptural or home-made wall art for the space above the television, I think. A stags head but not a stags head, if you know what I mean? (I always feel that once Sainsbury’s and Wilko’s start churning out their own versions of a trend, it means it’s been overdone.) Then in that corner between the door and the sofa I need another small occasional table, with some sort of lamp, another plant and a fun, bright piece of art on the wall above. I’d also really love to replace the Ikea floor lamp in the alcove corner with something a bit cooler. And just generally fill the space with meaningful knick-knacks and pretty ‘vignettes’… I could go on.

For the mean time though, I’m doing snow-angels with Lenny in my dream of a rug and wondering why I didn’t bite the bullet and make the purchase earlier. I will, of course, be sharing my progress as I attempt to make this house the eclectic, fun, modern bohemian home I’ve always dreamed of.

Who’s in for the (very slow because we have no money) ride?

Sama xxx

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