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Marketing Trend: 45% of American Adults Own Smartphones

Posted on the 28 September 2012 by Chrisbrown @ChrisBrown330

Marketing Trend: 45% of American Adults Own SmartphonesIt’s hard for me to believe that 45% of American adults own a smartphone as reported in a recent study on smartphones by the Pew Research Center.

Seems like desk tops are quickly becoming a thing of the past. Over coffee this morning, one of my friends mentioned how she purchased a book from an email with a one click on Amazon… from her phone.

What marketing programs are you planning to take advantage of the switch to smartphones?


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