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Impossible Presents: 8 x 8 - Featuring: Alison Mosshart / Scout Willis / Chuck Grant / Kate Bellm / Paulina Srys / Elegia / Andrew Millar / Oli‏

By Invisiblemadevisible @imv_streetart
Impossible presents: 8 x 8 - featuring: Alison Mosshart / Scout Willis / Chuck Grant / Kate Bellm / Paulina Srys / Elegia / Andrew Millar / Oli‏ To celebrate the launch of its latest product, the Instant Lab Universal, which transforms digital images on Apple iOS or Android smart phones and tablets into classic Polaroid-type instant photos, Impossible is proud to announce 8 x 8, an exhibition of eight works each from eight distinctive instant photographers.
Impossible has selected the eight artists from the USA, and Europe and challenged them to create eight pictures using the Instant Lab with any of Impossible’s color or b&w 600 or SX-70 films.
The artists that have been invited by Impossible to contribute their work to the limited, three-day exhibition at The Hoxton Gallery in London featuring Alison Mosshart (US) (The Kills) // Scout Willis (US) // Chuck Grant (US) // Kate Bellm (UK) Paulina Surys (POL) // Elegia (UK) //  Andrew Millar (UK) // Oliver Blohm (DE)
Impossible presents: 8 x 8 - featuring: Alison Mosshart / Scout Willis / Chuck Grant / Kate Bellm / Paulina Srys / Elegia / Andrew Millar / Oli‏The idea of 8 x 8 was inspired by the fact that each pack of Impossible film has just eight photos.
Impossible has always taken an innovative approach to analog photography, exerting an influence on visual culture that is greater than the relatively small size of the company and successfully shifting popular taste from the virtual to the visceral with a wide range of color and b&w films for Polaroid SX-70, 600 and Image-Spectra cameras, large-format 8x10, and its own-branded hardware, notably the Instant Lab Universal.
8 x 8 takes place at The Hoxton Gallery, London E2 and is open to the public from 20th February for just three days.
The Hoxton Gallery, The Arch, 9 Kingsland Road, London, E2 8AA
Opening hours: 12pm – 7pm, Friday 20th to Sunday 22nd Feb

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