Aquascutum Announce Their Sale & Saviour

Last month I posted about the sad news that British Heritage brand Aquascutum had to go into administration but today I bring some light at the end of the tunnel. Administrators announced yesterday afternoon the the brand has been sold for £15 million to YGM Trading Ltd, its Asian licensee. Geoff Rowley, joint administrator at FRP Advisory said yesterday "We hope that under new ownership the Aquascutum brand and business will have the best opportunity of success and growth in the UK and worldwide." - Yay!