.To has become the second country code (ccTLD) to rebrand itself to represent a city.
Following on the succesful rebranding of .La which is the ccTLD for Laos for Los Angeles , .TO which is the ccTLD for Tonga send out a press release today announcing the re-launch .TO for Toronto
“Comparatively speaking, .TO is wide open”, observed Eric Lyons, of Tonic – the .TO registry operator. “There are thousands of generic keywords and highly brandable names available for registration that are already taken under .COM or .CA”
Web.to which is offering .TO domain names, email and web hosting to those businesses looking to emphasize their Toronto roots and target the Toronto market, is a joint venture offered by the .TO registry operator, Tonic and easyDNS Technologies, a Toronto-based DNS, email and web provider.
“It’s basically a one-stop shop for getting a business, a portal or a call-to-action page online”, added easyDNS CEO Mark Jeftovic. “We’ll do all the heavy lifting for you technically and all you have to do is say the word ‘go’”.
Tonic has been managing the .TO Top Level Domain since 1995.
easyDNS is a Toronto-based ICANN accredited and CIRA certified domain registrar and DNS provider with over 100,000 domains under management.…
