Social Media Magazine

Weekly Marketing Skinny • May 10, 2015

Posted on the 10 May 2015 by Ana Hoffman @AnaTrafficCafe

Don’t have the time to read all the marketing news, blog posts, announcements, and other content related to SEO/social media/online marketing published each week?

I’ve got you covered.

I sift through trillions (well, hundreds) of online publications to stay on top of marketing news that might affect your online business.

And I package them neatly in bite-sized chunks in my Weekly Marketing Skinnies right here at Traffic Generation Café every Saturday morning.

Between you and me, I have no idea why I bother investing hours of my time weekly reading all these marketing news just to boil them down for you in my Weekly Marketing Skinnies, other than the fact that I know you don’t have the time to keep up with the fast-paced marketing industry on your own, yet you DO need to be in-the-know to remain competitive.

Plus, your enthusiastic comments and social media shares show me just how much you truly appreciate being kept in the marketing loop in just a few minutes per week.

If you appreciate what I do, share this Marketing Skinny:

THANK YOU.

Now grab your cup of coffee and let’s catch up on the marketing news that matter to your business.

Search

Why Google Mobile Friendly Algorithm didn’t have that much of an impact on search results? Google’s John Mueller answers.

Google says more searches are done on mobile vs desktop.

Google Webmaster Tools is upgrading its search reporting tools with new Search Analytics report to help webmasters drill deeper into how users land on their websites.

Take a look at what Twitter’s Firehose might look like in Google search results.

No more cartoon mess in search: Google will be dropping emojis from search results.

This seems to be Google’s answer to just about everything these days. She’s so adorable though, it’s hard to be upset, don’t you think?

No comment from Google

Apple confirms the existence of a long-rumored web crawling service – calls it Applebot.

Social Media

Google+ launched Collections – Pinterest-like post organization.

Looks like you can no longer share Google+ circles.

This Chrome extension lets you add formatting to your tweets.

Facebook launched Internet.org as a platform for developers.

LinkedIn has started to roll out full analytics and statistics on your posts made on its publishing platform. I am loving it!

Yahoo’s Flickr has quite a few updates: new photo upload, organization and search tools.

Still waiting for Periscope app on Android? Here’s what Periscope CEO Kayvon Beykpour said about it this week.

Uh-oh… Meerkat & Periscope let people pirate the Pacquiao-Mayweather fight. Even worse, Twitter’s CEO called illegal fight streaming a “Winner”.

Meerkat/Twitter beef: How did it feel getting cut off by Twitter with 2 hours notice? “It sucked”, says Meerkat founder Ben Rubin.

Meerkat has also legitimized its developers by launching an official developer platform and APIs that it promises to never take away. Unlike Twitter.

More Meerkat: Meerkat for iOS now lets you publish livestreams to Facebook and links to your phone contacts.

Will Facebook buy Meerkat? Might. Should.

Reddit is launching a video site (no links to it yet) to show-off original content based on the stories told on… Reddit.

Klout profiles will now display expertise badges for users who rank highly for knowledge in the 10,000 topics that Klout is tracking.

On a Side Note…

If you find tremendous value in my Weekly Marketing Skinnies, like thousands of other readers of Traffic Generation Café do, you should consider joining them and sign up to receive the weekly notifications of when a fresh Skinny is published.

Plus, you’ll get complimentary access to my “Mommy, Where Does My Traffic Come From?” traffic hacks report and traffic hacks newsletter:

Weekly Marketing Skinny • May 10, 2015

"Ana has a unique insight into running an internet business."
- Yaro Starak, Entrepreneurs-Journey.com

Needless to say, your information is completely safe with me.

See you in your inbox!

Marketing This & That

Google is shutting down PageSpeed Service – its hosted solution for optimizing websites for faster delivery.

You can now order food from some of your favorite restaurants directly from Google search results.

Google has added a star icon next to the place name in the local box. Clicking on it will save the listing to Maps.

Google published a depressing study on ad injectors. (Ad injectors are programs that insert new ads, or replace existing ones, into the pages you visit while browsing the web.)

Yelp might be considering a sale. Or just wants its fallen stock price to go back up.

Microsoft released a public preview of Office 2016 for Windows desktops.

This sounds more like a get-rich-quick opportunity for Comcast customers: Comcast is going to pay $20 if its technicians are even just one minute late. We’ll see if they can prove us wrong…

Happy Mothers’ Day

For those of my readers who are blessed to be mothers – Happy Mothers’ Day!

For those of you who are not, but will be looking for a Mothers’ Day gift, pay attention.

Flowers are out. Time and family are in. Consumer behavior has changed when it comes to Mother’s Day.

According to a Google infographic, Moms are favoring an experience over flowers.

Mothers' Day 2015: flowers are out, experiences are in

Thank You

To all of you who mentioned Traffic Generation Café in any share or form in the past week, my whole-hearted THANK YOU.

Traffic Generation Café would NOT be what it is today without you.

And I am not the only one who thinks that, by the way.

Take a look at the comment Kurt Frankenberg of Shoestring101.com (one of my favorite blogs, by the way) left on a recent Weekly Marketing Skinny:

Thank You section in Weekly Marketing Skinnies at Traffic Generation Café

Here are just some of the mentions I came across in the past week:

SEO Checklist: Never Forget Anything About SEO Ever Again – Dennis Seymour at leapfroggr.com

Why You Should Be on Periscope – Jane Cunningham at britishbeautyblogger.com

Have I missed your mention? Let me know in the comments!

Want to see your name here? Mention Traffic Generation Café in your next blog post!

Subscribe to Stay Ahead

I share a lot of marketing news as well as the best posts I read throughout a week on my Google+ profile.

To read them as they come out and stay ahead of your competition, as well as become a social media star and share the best with YOUR followers (you’d be surprised how much it’ll do for your credibility and online presence!), join me there:

You can also subscribe to my G+ feed through your RSS reader of choice; just add the following link like with any normal blog RSS feed: http://tgcafe.it/gplus-feed

To an even better next week,

traffic generation cafe


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COMMENTS ( 1 )

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posted on 18 October at 06:12
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