Love & Sex Magazine

We Are Man

By Erikalust

A few days ago, the British website We Are Man uploaded a video in order to launch a viral campaign against gender violence.

You can watch the video here – what do you think?

The idea is good: of course, any initiative to fight against violence is a good thing.

But let’s have a closer look: representing the “Jackass”/Internet culture and generalising it  to the whole masculine gender… Is that really effective?

We Are Man

My main point is about their “I Am Man” slogan, which is focusing the whole issue on the division of two genders, and thus I think it might even generate more stereotypes. Does it mean “real men” should be playing sports with their buddies and doing stupid things? Does it mean “real women” shouldn’t?

So here we are, binary gender, Men VS Women. Why can’t the slogan be “I Am Person – I don’t harass/beat/rape… anyone”. That would be more logical. Stereotypes are what generates violence in the first place.

Don’t get me wrong, the intentions are good and the villains here are men who beat women, that’s clear, but trying to make people identify with stereotypical characteristics of their gender only leads to confrontation against the other.

What does being a man mean?

We Are Man

Basically I agree with Holly Combe from The f Word blog when she says that “playing on machismo” and “glorifying the rules of the peer group” to fight violence against women “distracts from the good intentions (i.e. not going along with misogyny) by upholding a needless gender binary.”. She also asks, and I’ll conclude with this: “Is this a case of practical short-term gain for long-term pain and true equality never really being achieved?

You Might Also Like :

Back to Featured Articles on Logo Paperblog

These articles might interest you :

  • Five Things I Loved About My Wedding – Kayleigh

    Five Things Loved About Wedding Kayleigh

    This is the fourth in a series of blog posts with a focus on those little things that make a wedding special. It is called Five Things I Loved About My Wedding. Read more

    The 24 May 2017 by   Wedincentralpark
  • Democracy and the Politics of Intolerance

    Democracy Politics Intolerance

    A democracy allows government to reflect the will of the people. Or does it? Here I would like to understand a bit better the dynamics through which radical... Read more

    The 24 May 2017 by   Dlittle30
  • Cable Girls – 1920s Era Women with a Modern Twist

    Cable Girls 1920s Women with Modern Twist

    Las Chicas del Cable – four women in 1920s Madrid – Cloche hats, colorful flapper frocks and bobbed hair. What’s not to enjoy about the new Netflix produced... Read more

    The 24 May 2017 by   Glamourdaze
  • BADASS Art Journal Page - All of Me....

    BADASS Journal Page Me....

    Embracing all parts of me and surrounded by miracles - Art Journal PageI found a couple of passports photos of myself recently and I was criticizing them becaus... Read more

    The 24 May 2017 by   Realityarts
  • Dutch Apple Loaf

    Dutch Apple Loaf

    This Dutch Apple Loaf is my kind of cake, soft and moist,  and filled with juicy chunks of apple and pecan nuts.  For a lovely hint of sweetness I have... Read more

    The 24 May 2017 by   Shadesofcinnamon
  • A Jumbo Passion Project

    The climber, facing away from the wall, gingerly peers over his toes to watch his sky-blue T-shirt flutter to the ground. He takes a deep breath, then turns in... Read more

    The 24 May 2017 by   Thervproject
  • Top 3 Dim Sum Restaurants in Chinatown

    Restaurants Chinatown

    Chicago’s Chinatown is home to some of the best restaurants in the city. Sundays can be especially crowded in this area, usually around brunch, as dim sum, a... Read more

    The 24 May 2017 by   Urbanmatter Chicago