When Roposo started, it was a fashion social networking app. It gained quick popularity among fashion lovers, and people selling and talking about latest trends and fashion. But now, it has transformed into a new avatar. It is now TV by the People. It is fresh, peppy and a whole lot of fun. And users are loving it. As per the information I got, since 2016, Roposo's user engagement has increased 100%. It now receives about 15,000 posts a day.
Here are the highlights of the all new Roposo - TV by the People:
Fashion Social Network:
Despite going through such a major change, Roposo hasn't given up being a social network for fashion lovers. People can still share their latest fashion and style. Sellers can also share their latest fashion offering with linked buttons to facilitate sale. These buttons, however, are paid feature. Users of Roposo can browse through these products in The Bazaar.
As it is a social network, users can like, share, and comment on the posts they like. They can also follow the users whose stories they like. The new posts of these users will start appearing in the Feed.
Content you can share:
The content sharing on Roposo is no longer limited to just photos. You can now share stylized images with texts, effects, stickers etc. You can also share GIF and videos. If you have a free account, the link you share with your post won't be clickable on the Roposo app. But these links are still clickable on the website.
Roposo is no longer limited to fashion. Its channels now also showcase posts about music, quotations, technology etc. This will help Roposo to attract more users. Even those who are not very interested in fashion can use Roposo now to share content about other things.
Fun filled channels:
Different types of content are showcased through different channels. These include Fashion Quotient, The Bazaar, Beats, Filmistaan, Hungry TV, Musafir, Word Power and Digi. These channels cater to diverse interests and offer interesting content in form of stories. Just tap on the channel you want to browse through and swipe away viewing different stories.
Young & Peppy:
The Roposo app and the content you'll find on it has very young and peppy feel. The website hasn't caught up with this yet. But the app is a lot of fun. It is colourful, easy to navigate and use. The Roposo app is available for Android and iOS devices. Roposo is free to use if you just want to share your content. It also offers paid packages if you want to use its marketplace to sell your products.
Follow me on Roposo @ jyotiarora54
