For any business, their website is a key tool in their marketing strategy. Having a powerful online presence can win business and is usually one of the main methods of gaining new customers. There are many different factors that go into having a successful website and having a good web host is one, as this will dictate important metrics such as fast page loading. Another key factor is having a website that is easy to use. One of the biggest problems that website users encounter is websites that are not responsive, so if they access via a mobile or tablet, they will have a bad experience.
This infographic from Top 10 Website Hosting pinpoints just how vital it is to have a responsive website for your business. Given that 55% of all internet traffic is by mobile users, you can see that they are now the majority rather than the minority. So the experience that you provide to that section is crucial in winning you new business.
Did you know that 67% of mobile users say that when they visit a site that is mobile friendly, they are more likely to buy a site’s product or service? So that is how critical a responsive website can be in terms of financials. If your website is difficult for mobile users to use and navigate around, there is a very high chance that they are going to get frustrated and leave your website without taking up your services.
Don’t be put off by the thought that a new website will be expensive or take ages to build. You could be up and running very soon, gaining more and more business from happy mobile users.
The Importance of a Responsive Website was first posted on September 13, 2017 at 10:26 pm.
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