Business Magazine

Startups Needed For Cloud Computing Gray Areas

Posted on the 24 May 2011 by Martin Zwilling @StartupPro

Storm cloudsCloud computing is still all the rage in the business world these days. Yet I find that most business people don’t understand and fully trust it, and I defy even the technologists to define it in ten words or less for business people. Many say it’s just marketing hype applied to old principles that have been around for a long time.

A typical definition (from Wikipedia) is that “cloud computing, is Internet-based computing, whereby shared resources, software and information are provided to computers and other devices on-demand, like a public utility.” That’s about 25 words which I’m certain doesn’t paint a very precise picture to the entrepreneurs I know.

Putting aside the acronyms and technical jargon, I think I can distill the essence of the cloud computing vision to the following five key points:

  1. Buy service from a central utility, rather than buy assets. Now you can pay for a metered service delivering compute power, data, and storage, based on your business demand, through the Internet. No need to buy and manage these as assets. This is a great cost leveling advantage to businesses, which used to be called time sharing.

  2. Maintenance and support are provider responsibilities. Small companies no longer need an IT staff, with the inherent costs and management responsibilities. That allows them to focus on their core competencies, reduce overall costs, and be more agile in responding to market changes.

  3. Access to new services and data is instantly global. Employees don’t need to come to an office to do their job, and customers don’t need special software installed access a new application. International standards and localizations are assumed from the beginning, rather than added much later.

  4. Availability is 24/7, just like your electric utility. No more down time on weekends, or during the nightly backups. The Internet is a huge power grid that services computing needs (cloud computing) of businesses and consumers, just like the electricity grid services power needs (cloud power).

  5. Easy integration of customized applications. People have traditionally bought their own computers simply to provide a common platform where all their applications could talk to each other, even though customized, and share data. The cloud provides these transformations with security and integrity.

Make no mistake about it, these are the dreams, not the reality today. Even the pundits agree that cloud computing is still for “early adopters,” meaning it’s not all there yet. Many people can quote cloud computing successes, like businesses using Amazon Web Services for huge scaling, or failures, like the Google App Service major outage a while back.

Other gray areas include how to do secure credit card transactions in the cloud, tax considerations for international operations, multiple virtual machines in one cloud, and properly addressing differing geographic regional requirements in a single cloud. Then there is the connection problem of sharing data with standard applications not in the cloud.

When a vendor starts talking about his paradigm shift to a dynamically scalable and virtualized solution in the cloud, with SaaS (software as a service), PaaS (platform as a service), MSP (managed service provider), or web services in the cloud, tell him to skip ahead to the chart which shows you how well he does on the five points above, and the five gray areas outlined.


You Might Also Like :

Back to Featured Articles on Logo Paperblog

These articles might interest you :

  • A New Way to Shop for the Most Unique Sunglasses

    Shop Most Unique Sunglasses

    These unique sunglasses represent smart style for women's fashion and are only available for a limited time. This startup has made a line of luxury sustainable... Read more

    13 hours, 32 minutes ago by   Meghashop
    FASHION, LIFESTYLE
  • Who Are the Members of Diet Doctor?

    Members Diet Doctor?

    Who are you? We asked our members and received 1,100 replies: Most members are women, and more specifically middle-aged women. This is a group of people that... Read more

    13 hours, 50 minutes ago by   Dietdoctor
    DIET & WEIGHT, HEALTH, HEALTHY LIVING, MEDICINE
  • Self-Transcendence 3100 Mile Race 2017 – Daily Updates – Day 8 – Alan Young

    Self-Transcendence 3100 Mile Race 2017 Daily Updates Alan Young

    A cool calm (wind wise) start to the day. Usual start up work completed but we lose our Manager of the Drinks Food table. Tomorrow it will be Yuri Trostenyuk an... Read more

    14 hours, 31 minutes ago by   Abichal
    OTHER SPORTS, OUTDOORS
  • Beautiful Destination Wedding with Pastel Colors | Gemma & Sean

    Beautiful Destination Wedding with Pastel Colors Gemma Sean

    Chic Stylish Weddings Chic Stylish Weddings - The destination wedding we are sharing today is so beautiful; from the pastel colored flowers used for the... Read more

    15 hours, 37 minutes ago by   Eleni Balkouli
    LIFESTYLE, TRAVEL, WEDDING
  • The Humor Writing Business

    Making people laugh is no laughing matter. Someone should have told me this before I...oh, wait, a lot of people did but, as usual, I never take advice that run... Read more

    17 hours, 43 minutes ago by   C. Suresh
    DIARIES, SELF EXPRESSION
  • Baptism of My Babies. All of Them.

    Baptism Babies. Them.

    Today was so emotionally intense for me. Three of our seven children were baptized at the church Matt and I met in and got married in. Each one has been... Read more

    17 hours, 57 minutes ago by   Rachel Rachelhagg
    FAMILY, PARENTING
  • Asparagus and Courgette Rice

    Asparagus Courgette Rice

    I wanted to cook us something quick and light today . . . fresh, and healthy. I remembered seeing this recipe in the June issue of Food to Love and I had... Read more

    17 hours, 58 minutes ago by   Mariealicerayner
    FOOD & DRINK, RECIPES

Magazines