Last month I participated in a lunchinar panel on Social Media Strategy for Your Small-Medium Business, sponsored by Simplex IT.
The panel included Norma Rist, Deborah Chaddock Brown and myself. Here are links to the videos from the event, posted on YouTube.
The videos are in four parts and each is about 15 minutes or so:
- 1 of 4 Introductions, Why Create a Strategy?, What’s a Pod Camp?
- 2 of 4 What’s the First Step?, Branding, Testimonials, B2B vs. B2C, LinkedIn
- 3 of 4 Push vs. Pull, To Link or Not To Link, Repurposing Content, Building Relationships
- 4 of 4 : Google Local & Google Places, Following Social Media, Google Alerts, Twitter, Steps to Your Strategy, Call to Action
