Social Media Magazine

Social Media Lesson #6: Embed and Publish YouTube Videos

Posted on the 27 September 2011 by Socialmediaevie @socialmediaevie
Image representing YouTube as depicted in Crun...

Image via CrunchBase

You will reach more people with videos and drive traffic to your website when you create and upload videos into your posts. YouTube is a very popular search engine. I like to integrate videos or photo slide sharing into my blog posts.

Videos serve as efffective linkbait; they generate more links and more traffic for your site. They will bolster your ranking with search engines.  Check out the most popular videos to see what makes them so popular. Oftentimes, the video is funny or teaches a meaningful lesson like our WordPress Tutorials. Watch this very helpful SEO video

http://www.searchengineland.com/guide/what-is-seo

To optimize the video, follow these rules initially:

1. Create a sexy title

2. Keep it short

3. Tag the video to enhance SEO

4. Use the word “Video” in the Title.

5. Optimize ithe introduction, description and comments.

6. When you embed the video in your blog, make sure it has words (text) around it so the search engines can find the tags.

Publish your video on YouTube. Then follow the WordPress instructions for embedding your video in your blog. Make sure that you create your own YouTube Channel. Monitor the “Insight” stats on YouTube to find out how your channel is doing.

You will need the URL of your video to embed it on your blog. Copy the complete YouTube URL from the address bar and follow the WordPress instructions. It is also helpful to use www.prlog.com to create a free press release about your new video feature.

You can subscribe to other YouTube Channels via RSS Feed and add it to your reader. http://www.youtube.com/user/username. For example

http://www.youtube.com/user/vinoconvista

You can embed the video in YouTube by following these steps:

1. Go to www.youtube.com and type “bizzbizz” in the search box and press enter.

2. Click on your video and when it starts to play click on the “Share” button under the video.

3. Click on the “Embed” button and Copy the “code”.

4. Click on the Facebook Share Logo and add the video to your “Home” tab.


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