Business Magazine

Funny is Hard

Posted on the 08 June 2011 by Happygrc
Funny is HardA lot of us get into advertising to make people laugh. We want to do funny spots like the moose ad for monster.com or the shark spot for Snickers. Check out Adweek's 18 Great Skittles Ads by TBWA, and you can't help but want to be on the funny wagon.
But I'm always reminded of something Luke Sullivan (a really funny guy) said. In his book, he says humor is a dialect, not a language. It's more important to be interesting than just funny.
Funny is good. But it's also really, really hard. And when you miss, it can be painful. Saturday Night Live hires some of the funniest writers in the country, and the show is still wildly hit-and-miss. Lots of weeks it's miss-and-miss.
In this article, Gerry Graf tells Creativity his thoughts on humor. If you've got an account, you should really read it.

You Might Also Like :

Back to Featured Articles on Logo Paperblog

These articles might interest you :

  • Monday Morosity – “Hard Times Ahead” Says Rajoy

    Monday Morosity “Hard Times Ahead” Says Rajoy

    Mariano Rajoy won the biggest majority in a Spanish election in almost 30 years, and told Spaniards to brace for hard times as the nation fights to avoid being... Read more

    By  Phil's Stock World
    BUSINESS, ECONOMICS
  • Top Funny English SMS on Cellphones Today

    Funny English Cellphones Today

    Image via Wikipedia Are you in a country where SMS or Short Message Service is so rampant? Are you in a culture where exchanging of funny English SMS in... Read more

    By  Tlb
    LANGUAGES
  • Russian Language Also Has Its Funny Side

    Russian Language Also Funny Side

    Image via sxc.huFor the information of many, English is not only the only language who has its funny side, just as our previous article wrote entitled The... Read more

    By  Tlb
    LANGUAGES, TRAVEL
  • Old Habits Are Hard to Overcome

    Habits Hard Overcome

    Saudi women’s veil versus modernity Thousands of years old ethnic traditions felt unplaced in 21st century- from Emirates news: Husband has not seen wife’s... Read more

    By  Echo4224
    RELIGION, SPIRITUALITY
  • Funny Baby/Toddler Product

    I really do not like giving companies bad publicity, but this "safety" product made me giggle. It's a hat that your baby/toddler is supposed to wear to protect... Read more

    By  Newsanchormom
    FAMILY, PARENTING
  • NFL Defenseless Against Hard Hits

    Defenseless Against Hard Hits

    Updated March 22 The whole thing on the NFL and how they look at hits and determine what exactly is illegal hit. Is much of a shame to me, its kind of pathetic ... Read more

    By  Mixtapekid45
    SPORTS
  • Very Funny, WordPress.

    Very Funny, WordPress.

    What’s your favorite 2011 April Fool’s Joke? Youtube’s Viral Videos of 1911? Google’s Helvetica? G-Mail Motion? Hulu’s 1996 Throwback? I’m somewhat partial to... Read more

    By  Beckawall
    SOCIAL MEDIA