Often people tell me that the professional blogging world is not big enough or profitable, so here are
some facts to show the world that its big and profitable and growing fast, really fast...
But how big it really is, and how much money we can find there? in this post you will read some interesting facts...
Here are the facts:
"In America today, there are almost as many people making their living as bloggers as there are lawyers or computer programmers" (source: The Wall Street Journal).
The professional blogging market is a big, profitable and growing market: There are over over 20 million bloggers, with 1.7 million profiting from the work (average annual revenue from advertising alone is $15k), and 452,000 of those using blogging as their primary source of income (1% makes over $200k per month). That's almost 2 million Americans getting paid for blogging, more than lawyers! By 2012, the expected growth rate of blogs is 75%.(source for these stats: The Wall Street Journal , Technorati State Of The Blogosphere 2009 ,emarketer).
More drill down:
- By 2012, the expected growth rate of blogs is 75%, and more than 145 million people (67% of the US Internet population) will be reading blogs at least once a month.
- How much a professional blooger make for a year in average: Evaluating positive and negative cashflows, we see that the mean profits for professional blogs with is $57,369.20" (Source:Technorati)
which include the following:
- Average annual revenue from advertising alone on professional blogs is $42,548 ($15,000 for part-timers bloggers, and $120,000 for self-employed):
- In addition to advertising there are more blog-related revenue in the form of speaking fees and payments for contributing to print media or participating in broadcasts. (Source: technorati)
- The average annual spending on blog is over $11,000
- "It takes about 100,000 unique visitors a month to generate an income of $75,000 a year." (Source: WSJ)
- Pros-bloggers who work for companies are typically paid $45,000 to $90,000 a year for their blogging. One percent make over $200,000.
- (source for these stats: The Wall Street Journal , Technorati State Of The Blogosphere 2009, eMarketer, Forbes, emarketer: "Blogs Blossom into a Big Business").