Benihana Kuwait UpdatePosted on the 02 February 2011 by Seabee
In my post on Monday I said the story needs to get as much exposure on the 'net as we can give it, and I urged other bloggers and social media users to expose these people.
You could hardly have done better!
It's all over cyberspace and now all sorts of media is picking up the story and joining in the universal condemnation of the crass stupidity.
There've been a couple of recent developments.
Michael Kata, COO and Executive Vice President of Benihana of Tokyo, who license the Kuwaiti franchise, told boingboing.net that the franchise agreement didn't allow them to order franchisees to sue or withdraw lawsuits, but that they were empowered to terminate the agreement should the franchisee bring the brand into disrepute.
As I said on Monday, that's exactly what they have done. It'll be interesting to see what the franchiser does.
The other development is a press release from the other half of the company, Benihana Inc. in Miami.
Obviously concerned at the effect of the stupidity on investors in their company, they're distancing themselves as far as they can from it.
Absolutely nothing to do with us, they say. There are two totally separate companies and we have no control or authority over what the other company does.
They take a dig at the franchisee, saying their half of the company seriously consider all feedback an opportunity for improving operations and We encourage you to share your opinions and comments directly with Benihana of Tokyo, Inc. The company's contact information is available on www.BenihanaGroup.com.
They're well aware what a storm the stupidity has created and that there's universal condemnation, and they clearly want us to let the franchiser know our feelings directly. The full press release is here.
By the way, if you haven't started at the beginning of this story, the original post with the restaurant review is here.
Like me, I don't think you'll see anything in the review that relates to the claims made in the lawsuit. The words Mark uses have no connection with the claims made in the writ.
boingboing have a translation, which includes: "And so, we order the payment of KD5001 as a compensation for the damages caused to the restaurant management and for encouraging large number of customers not to try the restaurant by insulting, doubting the quality and food served by Benihana and using expressions that disgust people from trying the food. The person has caused huge material damages to the restaurant, ethic damage to the restaurant's reputation as an international brand that has chains all over the world as well as hurt the restaurant's potential to expand in Kuwait by influencing all kinds of nationalities not to try a restaurant that offers a specific type of food that is subject to taste preference.
If anyone should be sued for causing 'ethic damage to the restaurant's reputation' it's their own management.
You Might Also Like :
These articles might interest you :
On the eve of Mother’s Day, I thought it would be important to salute those amazing women who are influential in the lives of their nieces and nephews but have... Read moreThe 12 May 2013 by Jamiedunham
BUSINESS, MARKETING & ADVERTISING
Hendrik Hertzberg on the hypocrisy of the hip. In a blog post at the New Yorker last week, Hendrik Hertzberg spotlighted a recent joke made by the President of... Read moreThe 11 May 2013 by Dirkh
DEBATE, HEALTH, PSYCHOLOGY, SCIENCE, SOCIETY
This past weekend, Vikki flew to Phoenix for the weekend to help her college friend Anna celebrate graduation from medical school. I drove her to the airport... Read moreThe 10 May 2013 by Thervproject
I’m not Ginebra die hard fan really but I support them to the finals at this time since Petron Blaze Boosters is out (formerly San Miguel Beermen). Read moreThe 12 May 2013 by Thesilentpal
ATHLETICS, COMMUNITY, SPORTS
While we were hanging out watching DALeast working on his Hanbury Street mural just off Brick Lane on Friday evening, we got chatting to Israeli artist DEDE. Read moreThe 12 May 2013 by Hookedblog
ART & DESIGN, CULTURE, DESTINATIONS
MOST POPULAR FROM BUSINESS
- Big Volume In Saks Options As Shares Rip Higher by Phil's Stock World
- Marketing, Math, and Magic by Stephendeangelis
- My Journey as a Writer by Frederickjgoodall
- Amaysim Prepaid Recharge Cards by Prepaidplans
MOST RECOMMENDED IN BUSINESS
- Managing your personal affairs after death by Jason Cherrington
- Recent Gen-Y Startup Successes are an Emerging Era by Martinzwilling