Self Expression Magazine

5 Ways to Use Other Bloggers to Boost Readership

By Lisa @Lisapatb

Boost Readership via Other Bloggers

boost readershipBoost Readership – It’s a battle to get a consistent number of readers at your blog . It can feel like a constant battle. Luckily though, it doesn’t have to be something you do alone. Read below and learn five ways you can work with other bloggers for mutual benefits, like to boost readership at your blog.

1. Write Guest Posts for Each Other’s Blogs

Having a fresh perspective on your blog isn’t hard to do if you allow other bloggers to write guests posts for you, and return the favor. However, make sure the domain authority is high for the other blogs.

Domain authority is a measurement developed by Moz that looks at how many other sites are linking to a particular place on the web. A significant amount of domain authority usually indicates a site is well respected. There’s also a MozBar add-on that you can download within your browser.

2. Try Linky Parties, Roundups and Link Ups

Together, these are all methods of either posting your own content on another person’s blog, or opening up your blog for others to post things there. It’s a great way to get more exposure. Sometimes, linky parties even feature specific themes, which might make them more fun.

3. Promote and Link to Other Bloggers

Everyone likes to be recognized. If you find some cool content on another person’s blog, feel free to call attention to it in your blog. Then link back to the original content. Doing that might be enough to improve readership at the other blog and also give the impression you’ve got your finger on the pulse of cool content.

However, you should also go a step further and reach out to the other blogger to thank him or her for the job well done. This helps create relationships that extend far beyond just one great post.

4. Do Group Giveaways or Hold Blog Awards

If you already have established relationships with a few great bloggers, why not team up with them to either offer some sort of giveaway across all your respective blogs? Or hold blog awards? Either of these options could help generate interest from casual and loyal readers alike. Also, holding blog awards could help you widen your blogging network even more by attracting entrants from all niches. This is a great way to boost readership of your blog.

5. Turn Your Blog Into a Collaborative Space

In the beginning of this piece, it was discussed how guest posts can give a fresh perspective to your blog. If you get especially good results from that approach, try going all the way by transitioning your site into a collaborative blog. This option can also work well if you’re looking for some engaging graphics to spice up your blog.

Maybe you’re already a very strong writer and don’t really want to mess with what you know works, but know your blog looks a little bland. Think about making your blog more appealing by partnering with a blogger who primarily focuses on the visual realm and keeps words to a minimum. By pooling your strengths, you can learn and grow together. This  can boost readership at both blogs.

Blogging is certainly an activity that often allows you to get more done if you depend on the expertise of others. Get inspired by the ideas above and see if they help you enjoy higher traffic rates and more influence in the blogging world.

How have you been able to boost readership at your blog recently?


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