If you can tear your eyes away from the tacky sponsor logo (the sole reason this kit has any point deductions whatsoever), it's a beautiful kit. The all white is traditional for The Swans who, sans for a few questionable designs in the mid-90s, have spent their entire history in solid white.
As much as I have generally disliked most of the Adidas produced kits of recent memory, I have to admit most of their designs for the upcoming season have been top notch.
For this strip, I particularly like the wraparound black stripe, as well as the elongated black trim on the collar - spectacularly subtle and elegant. The Swansea club crest is arguably the most attractive, most well designed piece of art in football, for it far transcends the status of "logo". The white socks/shorts trimmed in black accompany the shirt perfectly. If I had the coin, I would personally buy out the 32Red sponsorship deal in order to keep this shirt completely plain-front. If only...